Product Videos.

You’ve developed a beautiful, shiny new thing and it’s only natural that you want to tell the world all about it. We’re here to help! Let’s work together to stuff some videos into your potential customers’ eyes that dazzles and excites and gets them buyin’!

Whether we’re talking a portable cheese grater designed for inter-railing in Europe or a guitar that also bakes cookies, there’s a way for us to get your audience hyped up through video creation. There’s so much stuff out there to get bombarded with, especially on social media, so it’s important that your product videos both speak to the audience you want, but also make an impact on the channels they’re being distributed.

From 30-second videos to 6-second YouTube pre-roll ads, even through to longer-form short films that demonstrate the power of the product, we’re all ears. We’ll even help you figure out what sort of content works best for you if you’ve not sorted that out yet!

We can take audiences through a brutally high-paced, energetic launch video for cutting-edge tech or a laid-back, sensual experience for a beauty brand with relative ease. We get to know your brand, your products, and most importantly your audience, so that we know what makes them tick and get in there to illicit the right responses in the right ways.

Examples of our Product Videos

What our clients think.

Having just hired them to work on an international shoot, I could just tell you Storm and Shelter are a passionate, close-knit and talented group of film makers. However, the real kicker is they truly care about the work they produce. With emphasis on collaboration, there is no place for egos. Everyone is focused solely on producing the best work they can for their clients. So if you want a team who care, will do their best for you and deliver great work, then I’d recommend giving Storm & Shelter a shout.

Vicky Hamilton

Content Specialist, O2

We're so happy! You guys absolutely smashed it!
I found the Storm & Shelter team great to work with, very professional and quick to finish the project to deadline. We’ll definitely be working with them again.

Mark Kirkland

International Artist Relations Manager, Yamaha Music

Stuff to consider when making Product Videos

Every video production project is different, but there are a few important things to consider depending on the type of content you're need, who the audience is, and how it's delivered.

Coming up with ways to get your product noticed is like music to our ears. Call us sad, but seriously, we get off on this stuff. This kind of content exists to get people excited about ‘your thing’. That means manipulating tickling their emotions in just the right way, which requires a deep understanding of your market and your customers. The concept has to be on point, balancing creativity with a solid strategy. Two things we happen to be pretty good at. We got this. Trust.
It ain’t just pretty pictures that sell your big idea. Getting that script nailed is a big part of an effective ad that gets people talking—or even better—buying. Those key messages, that selling point, and the way that special offer is communicated are mega important when it comes to painting your brand in the best light and making that thing you’re advertising something viewers just can’t miss out on. Whether it be voiceover-led or just text on screen, it’s important that it’s impactful and speaks to your target audience in just the right way. Researching audiences and competitors and working with experienced writers is our worst-kept secret to success.
These bad boys are helpful not only for us but for you too. Storyboards are the director’s vision transferred from their colourful brains onto paper. These can range from a few crude sketches through to fully-painted boards, depending on the production. The production team will use these storyboards to plan the shots from a logistical and practical standpoint, but we’ll also get your eyes on these so that you can see what’s been rattling around in the director’s head and make sure it all lines up with what you want to see. We’ll work with you to make sure that you’re happy with the plans and get the best idea of what your vid’s gonna look like.
There’s no point spending a bunch of money on getting product video content made if the talent is lacklustre and doesn’t sell your brand and product the way it deserves. We’re here to make sure that the people in your ad look and feel perfect for the role. Whether that be finding that incredibly well-spoken, beautiful hunk of a man or that creepy-looking old woman trained in stage combat, we make sure they’ll hit the mark and look the part. With bags of experience dealing with talent agencies and free agents alike, we know how to scour the Earth to find the perfect talent for any production.
Talent and casting
About to throw your brand video across social media? Hold your horses, sunshine. Where are your subtitles? Whilst most people tend to watch TV with the sound on, when it comes to social feeds, very few will listen with audio as they’re scrolling. This means it’s super important to get your ad transcribed and subtitled so that viewers can be dragged into your narrative message without making the almighty effort to hit that unmute button. We’ll transcribe, translate (if necessary) and subtitle your ads, supplying you with .SRT subtitle files for the social platforms that support them (giving viewers the choice to watch with subs or without) and for those that don’t, we’ll supply versions of your ad with the subs ‘burnt’ into the video so that they’re always visible. Don’t make the mistake of thinking those pretty pictures are enough to draw these buggers in. Make sure your script is seen as well as heard!

Product Videos FAQ

How much do product videos cost?

How about crowdfunding videos like Kickstarter?

How will I review the edit?

Do you guys cover international requirements?

I’m from an agency. What makes you guys different to the next production company?

My product’s still a concept, what can we do about that?

How we like to get things done.

Getting great content made should be as straightforward and painless as possible for our clients. So we double down on our processes, thrive on transparency, and communicate like the warm, bright (and slightly peculiar) humans that we are. We’re aware that our clients are busy people—our job is to make your life easier, not to add to your workload.

Sure, making money is important to us; it means we get to keep doing what gets us out of bed in the morning. But we’re always clear about where your budget goes. No sneaking around, no hidden costs. We don’t believe in tricky small print—we like big, bold, honest conversation.

Fancy a chat?

These lovely human beings look after our clients. Look how chirpy they are! Don't you just wanna pick up your phone and give 'em' a call? Or, if interacting with humans in real time saps your energy (know them feels), feel free to lob us an email.

Grab contact details Email us
Nick Patterson Amy Walpole Natalie Roberts