AMPLYFI

AI-Powered Market Intelligence

Animation, Explainer Videos, Case Studies

Directed by Lewys Hobden

Hello automated market insights. Goodbye manual research.

Amplyfi is an AI-powered market intelligence platform that processes a lifetime of human reading every twenty minutes 🤯

We were approached by the team at Amplyfi to help explain this super-powered efficiency tool. Top clients Warren and Emma wanted four videos in the bag: one explainer and three solution-based, tailored for sales, marketing and risk teams.

We worked collaboratively and seamlessly alongside the folks over at Amplyfi. They gave us a crash course into how this super-focused, rapid reading machine works!

Here's the catch: a tight turnaround, multiple bespoke videos and ensuring everything remains in scope. Sounds like a challenge? Nah, we live for this stuff! Problem-solving with a strong brief and a slick-looking brand. Say no more!

Prepping for scale and efficiencies on this spicy timeline, we knew we could pinch bits from the overview piece to sprinkle into the rest of the trio, so we got to work. Each video has its own bespoke touch to hit home that Amplyfi is the one-stop shop for all your research and report needs.

“Abstract data streams became our secret transition weapon, like a beaded curtain of Matrix code.

—Lewys Hobden, Director

With ol' father time breathing down our necks, we unleashed multiple animators on this bad boy, tackling the project head-on. Picture it as a well-coordinated dance, with each animator handling a segment of this modular marvel. This provided our motion graphics team with the perfect opportunity to showcase their strengths and flaunt their well-honed workflows and project housekeeping finesse. Not an unnamed layer in sight 😉

So, why not dive into automated market insights? Amplyfi can whip 'em up in a jiffy, gaining you valuable time for other things...like reading books or getting on the blower to us for some well-considered motion design work!