So, we do video. That much is clear (hopefully). But you're curious as to what goes into producing all the work we churn out, right? Our humans are a dab hand at every stage of the content production process, from strategy and concept to delivery and beyond.
“Oh cool! What kind of content do you produce?” is a question we regularly face at dinner parties, weddings and dreaded networking events. Even our parents don’t really know what we do (thanks, Mum). Our answer is usually “Anything that plays on a screen”, a lazy-speak declaration of flexibility when it comes to the plethora of video content we produce.
What sets us apart isn’t that we specialise in producing a specific type of content, but that we apply our rock-solid processes and boundless creativity to whatever comes our way. That being said, we do a lot of this stuff:
TV Commercials
Commercials are short pieces (typically 60 seconds or less—often 30) that directly promote your company, product or service to a new audience.
Whether it’s out-and-out product or service promo content or culture-based stuff that sells your brand’s ethos, we’re a dab hand at helping tell the stories that matter to your target audience.
There's been a huge increase in demand for video content to throw out over social media, but with each platform optimising for different audiences, it's important to get it right.
According to Wikipedia, a documentary is "a nonfictional motion picture intended to document some aspect of reality, primarily for the purposes of instruction, education, or maintaining a historical record". Sounds about right.
Forget about those horrible VHS films you were made to watch at school. When you need to educate an audience, film can be the most powerful tool in your arsenal.
The way that music is digested by fans has changed dramatically in the last few years. If you're gonna stand out, you need all kinds of video content to keep your fans happy.
Sometimes, getting complicated information or a bunch of facts and figures across to an audience can be a challenge for conventional films. That’s where animation comes into its own.
Case studies add authenticity to your communication, with the message coming from the customer rather than directly from your business. When it comes to promoting your latest project, the proof is in the pudding. Let the people involved do the talking.
Branded content is commissioned by a brand for the purpose of reaching a specific audience, with writing driven by emotion, storytelling, and creativity.
Product videos create their own little universe in which your product is at the very centre. Whether it's a tantalizing teaser or a thorough walkthrough, product videos showcase your products at their very best.
The term “corporate video” just sounds rubbish, doesn’t it? It immediately conjures images of magnolia walls and blue carpets in a sad office space with plastic seating and dreary, badly-lit interviews about “synergy”. Let’s dispel that for a moment, shall we? Corporate certainly doesn’t have to mean boring.
These lovely human beings look after our clients. Look how chirpy they are! Don't you just wanna pick up your phone and give 'em' a call? Or, if interacting with humans in real time saps your energy (know them feels), feel free to lob us an email.